Marketing assets for Hell Bent

Cover reveal

It was an honor to make an animated cover for Leigh Bardugo’s second book in her Alex Stern series—and a book that eventually won a Goodreads Choice Award in 2023!

This was my first time animating a quadruped, and from a 3D-rendered sculpture at that. I’m definitely looking forward to more opportunities to make critters move.

Praise reels

In collaboration with Flatiron’s Executive Director of Marketing, I made these animated reels which collect praise from readers, Indie bookstore owners… and Stephen King himself.

Indie Bookstore review

Gained 14.1k views on Instagram
(May 2023)

Starred reviews and praise

Gained 14.1k views on Instagram
(May 2023)

Credits

Client
Flatiron Books

Cover Design
Keith Hayes

Illustration
Sasha Vinogradova

Art Direction, Copywriting/Scripts & Concepts
Erin Gordon, Katherine Turro, Nancy Trypuc

Book mockup provided by Flatiron Books

My roles

Typography
Animation
Design
Layout
File Handoff